Networking When You Hate Networking
Most people hate networking. The word alone conjures images of awkward small talk, business cards, and conversations that feel transactional from the first sentence. If that's your experience of it, it's not surprising you avoid it.
But the version of networking you hate isn't the only version. And in a field like IT, your network is often the difference between knowing about an opportunity and missing it entirely.
Why Networking Feels Awful
The reason most people hate networking is that they're doing the version that's designed for extroverts at their peak energy - working a room, pitching yourself to strangers, collecting contacts like trading cards.
That version is exhausting for most people and produces shallow connections anyway. It's not the only way.
The discomfort usually comes from one of a few places:
- It feels fake - You're talking to people not because you're genuinely interested but because you want something from them
- It feels presumptuous - Who am I to reach out to someone more senior than me?
- It's socially draining - Especially for introverts or people with ADD who find sustained social performance tiring
- Fear of rejection - Putting yourself out there and being ignored feels bad
Most of these go away when you reframe what networking actually is.
Reframe It: Networking Is Just Relationships
Networking isn't a performance. It's building genuine relationships with people in your field over time. That's it.
You already do this naturally with colleagues you like, people you meet at work, or someone in an online community who keeps saying interesting things. That's networking. You just weren't calling it that.
The goal isn't to collect contacts. It's to build a handful of real professional relationships with people who know your work, whose work you respect, and who you'd actually call if you needed advice.
Start With What You Already Have
Before thinking about meeting new people, look at who you already know:
- Former colleagues and managers
- People you went to school with who ended up in tech
- People you've worked with on projects, even briefly
- People you interact with regularly in online communities
These are warm connections. Reaching out to reconnect with someone you already know is significantly easier than cold outreach to a stranger - and produces better results.
A simple "hey, it's been a while - I've been working on X, curious what you're up to" is enough.
Online Networking Is Real Networking
You don't have to go to events. Some of the most valuable professional relationships get built entirely online.
LinkedIn - Keep your profile current. Comment thoughtfully on posts in your field. Share things you're working on or learning. Show up consistently and people will start to know who you are.
GitHub - If you build things, put them there. Contributions, projects, and documentation are a form of professional visibility that doesn't require talking to anyone.
Communities - Find a Slack group, Discord, subreddit, or forum focused on your specific area. Participate genuinely. Answer questions when you can. Ask good questions when you're stuck. Over time you'll recognize people and they'll recognize you.
This kind of slow, consistent presence builds relationships that feel natural because they are.
How to Reach Out Without It Feeling Weird
Cold outreach is uncomfortable but it works more often than people expect. Most people are flattered to be asked for their perspective.
A good outreach message: - Is short (3-5 sentences) - Is specific about why you're reaching out to them in particular - Asks for something small (advice, not a job) - Makes it easy to say no
Example:
"Hi [name] - I've been following your work on [topic] and found your post on [X] really useful. I'm currently transitioning into [area] and would love to hear how you made a similar move. Would you be open to a 20-minute call sometime?"
That's it. You're not asking for a job. You're asking for a conversation. Most people will say yes.
The Long Game
The biggest mistake people make with networking is waiting until they need something - a job, a referral, an introduction. At that point it feels transactional because it is.
The alternative is showing up consistently when you don't need anything:
- Comment on someone's post because it was genuinely interesting
- Share something useful with no expectation of return
- Check in with someone you haven't spoken to in a while just because
- Congratulate people on milestones and new roles
These small, low-stakes touchpoints add up. When you do eventually need something, the relationship is already there.
A Realistic Goal
You don't need a huge network. You need a handful of real connections - people who know what you're good at and would think of you when something relevant comes up.
Five genuine professional relationships are worth more than 500 LinkedIn connections you've never actually spoken to.
Start there.